Communcation Essay Example | Topics and Well Written Essays - 750 words

Communcation - Essay Example Cross-cultural differences among citizens and consumers may cause cognitive, behavioral and emotional constraints that form barriers to effective communication. Therefore, human resource managers should develop business strategies that reduce communication barriers created by cultural differences among people in the business world. When companies are expanding their business territories, they find themselves handling people from various cultures either I the same country or different countries for the case of international businesses. Cross-cultural differences among citizens and people may be problematic for businesses and other organizations. Cultural differences on local, regional, national and international perspectives may influence how organizations communicate with clients. Cultural differences are a central issue in operations of any organization, business or firm. Variations in cultures across organizations and regions worldwide present several barriers to communication. International businesses and companies operate in areas with diverse cultures worldwide. Therefore, managers of such companies should develop marketing strategies that incorporate cross-cultural issues. The marketing and advertising strategies should develop business relationships among people from different cultures. An effective communication strategy starts by considering the fact that both the sender and the receiver of the message are people from different cultures. Therefore, understanding such cultural diversity is important in ensuring successful cross-cultural communication. To ensure successful integration of cross-cultural aspects in co mmunication strategies for companies, there is a need for proper research on the effect of cultural diversity on business communication (Romani and Claes, 2014). In order to develop effective measures to manage cross-cultural variations affecting communication it is imperative to understand different cultures. Each culture has its

My High School Years Essay Example for Free

My High School Years Essay We all have nice memories of when we attended high school. Memories that will never be forgotten. For most of us it has been a while since high school and it is all a blur. We all remember a lot of things, especially things that the school did and we didn’t approve of. Something that would annoy us, but we wouldn’t be able to do anything about it. The majority of us, I’m sure, don’t like the way the school handled the schedule, the food we had for lunch, or the teachers we had to listen to. One of the things that they need to change in high school is the way they handle the lunch periods. School is already hard on us because of all the homework we get and I don’t think is fair that they won’t allow us to pick our lunch period. We are all accustomed to eating at a certain time. The school would either give us lunch too early or too late. If they gave us lunch too early, we wouldn’t be hungry. In my case I would have breakfast during my study hall which was 3rd period, then I would have lunch which was 4rd period. I would have to force myself to eat or else I would be hungry the rest of the day. If we had lunch too late, we would not be able to concentrate in class because while we were working silently on our work we could hear our stomach growling, students that were sitting around us would just laugh. I remember that when that would happen to me I would start turning the pages of my book real fast so that the students around me couldn’t hear me. When I was in high school most of the students were mean and unfriendly. It was really hard to make friends, at least for me it was, and to be placed in a lunch period where you didn’t know anyone wasn’t easy. Our high school had a big cafeteria that could be divided into three smaller rooms, but they would never open up the walls. The reason for this was that there had been a huge fight once and they didn’t want any more confrontations. Each room had a name, they were named Commons A, Commons B, and Commons C. We weren’t able to pick the common in which we wanted to be in. The school, to make our life more miserable, would also give us assigned seats. One thing that I can’t complain about and that my classmates are probably going to look at me right now for saying this is the food. I went to Belvidere High School and I loved the food! I would look forward to lunchtime every day just because of the food. Till this day I have not found alfredo sauce that is as good as the one that they just to give us in high school. One thing that I would hate in high school was how they would run the schedules. They would give us too much time for one thing and not enough for another. We would go into a classroom for 15 minutes and do nothing. This class period was called home room. The teacher was supposed to inform us of changes that would be going on around the school, but they never would. We would sit there for 15 minutes of our life and basically do nothing. The teacher herself didn’t know what was going on. They also need to take away study hall, people didn’t do their homework during study hall. They would just sit there and talk, they wouldn’t even bring their books to study hall. Instead of getting study hall we should get more gym time. I mean, 45 minutes isn’t enough to actually exercise. By the time that we are done getting dressed we only have about 35 minutes left. Then the teachers instead of hurrying up the students, they’re over there having conversations with the other gym teachers . Then they take forever to take attendance. By then time they’re done explaining what were actually doing that day, we have like 25 minutes left of gym, not including the 5 minutes they give us at the end of the class period to get changed. 20 minutes is not enough time to run a gym class. We can’t exercise, sweat and take a shower in that little time and then the media complains that the students are obese. The method that some teachers have of teaching is absolutely awful. My Spanish teacher for native speakers was really nice and got along with everyone. All the students would talk so well about her, they would always say positive things about her. Probably because they never did anything while they were in her class. The only thing was that she was horrible at teaching. Well, it wasn’t that she was horrible at it, it was just that she wouldn’t teach anything. I remember she got sick and was out for three months. During that time we literally did not do anything. I remember that the substitute would just look at us and he would ask us what would we usually do, we would look at him, smile and answer â€Å"nothing†. Don’t ask why, but this was the second year that I had taken Spanish class with her, so when she came back she told us that most of us had been with her for two years so she would give us a grade based on what we had gotten the year before. I took that class to improve my writing in Spanish, to learn the proper grammar, but I did not achieve any of that. The English teachers weren’t as bad as the Spanish teacher, but we still didn’t accomplish much. The only time that I remember writing an essay in high school was junior year. Maybe it had to do with the school that I was in. My junior year of high school I went to Belvidere High School instead of Elgin High School. In Belvidere High the teachers were a little more strict, at least that’s what I thought. Until I found out that the only teacher that had ever assigned me to do an essay had been with one of the students. I was completely shocked because she had always been very professional about her job. Even though there’s a lot of negatives things with the high school that I went to, I still enjoyed every minute of it. I got to meet new people and experience new things. Sure my high school wasn’t the best, but I am still thankful that I received a basic education. The only thing that I do regret is not going to prom. I told myself that if no one asked me to prom that I wouldn’t go. Nobody ended up asking me so I didn’t go. I lost the chance to experience something that you only get to experience once in your life. So enjoy your high school while you can because once you are out, there is no turning back.

The Characters of Tom and Daisy of The Great Gatsby by F. Scott Fitzgerald :: F. Scott Fitzgerald

The characters' search of their own identities and the struggle that ensues is the most suffusive theme throughout The Great Gatsby . The fact that we never really know the characters, and the corrupt immoral things they do, directly represent the 20's high society lifestyle. The characters continued to cheat on their spouses, let money become their obsession, and debated the American dream for the hopes of one day obtaining happiness. But the fact remains that they have no true morals or ideals of themselves as individuals. These are a group of people who --no matter how cocky and self- confident they seem-- have absolutely no idea of what they are doing (as many men and women of the 20's do not). Tom and Daisy are two examples. Â   Daisy is a hospitable character who had a love for parties and tended to lose herself in them and the drinking. Daisy once said, "What'll we do with ourselves this afternoon, and the day after that, and the next thirty years?" This quote not only means she lives for one day at a time never thinking of the future, but that she truly has no idea of what to do with herself. She is like loose change floating around wandering from party to party, man to man, friend to friend, in a big house in East Egg with no sense of purpose. She once attempted to plan something when she first reunited with Nick. She said, "What'll we plan? What do people plan?" meaning she has never had to make decisions nor has she had much responsibility. Not only does she have no purpose, she has no morals. She literally killed a woman and went home to eat cold chicken. What more, her lover was killed and she left on a trip missing his funeral. Show me a woman who has no morals or goals and I'll show you a woman who is searching for her own identity. Â   Tom Buchanan is a small man hiding in a big house with an equally large ego. In fact, he once remarked that women run around too much and meet the wrong kind of people. This statement is both arrogant and ironic because he runs around with the wrong people, and women run around with him- he being the wrong people. Also, when stating this he was most likely referring to his wife, and subtly putting her down for her relationship with Gatsby in a most conceited way.

What the Public Should Know about Science :: Argumentative Persuasive Papres

What the Public Should Know about Science The public is uninformed about the role of science in their everyday lives. If the masses are not aware of the positive contributions that have been made through scientific discoveries, they will not be very supportive when funding requests are made. Many of the scientific discoveries completed by scientists today may seem like a waste of time and money since the fruits of their findings may not be realized until years later. In order for the public to accept science as a positive contributor, they must be taught to understand the advancements made by science and the processes necessary to achieve them. The public most also be given an understandable explanation of how these advancements improve their lives. Not all scientific discoveries made by the scientific community were the expected outcome of carefully planned research activities. This position can be validated through an Internet article written by Larry Gedney titled "Unexpected Scientific Discoveries are Often the Most Important." Mr. Gedney feels that it is important to provide the researcher with more leeway on how funding is to be spent. A quote from his article states, " to ask a scientist what his or her next discovery will be is to misinterpret the scientific method." (1) Accidental scientific discoveries have been made throughout the history of mankind. Some clear examples are that of the X-Ray, Penicillin, and the principle of vaccination. In 1895, Wilhelm Roentgen discovered that he could see through his skin to the bones when putting his hand between a barium coated screen and an electrical discharge tube. As most of us know, this discovery has universalized the way that doctors perform their daily routines. Doctors no longer have to depend on their innate ability to feel a patient's arm to determine if it is broken or fractured. They can simply perform an X-Ray of the arm and within minutes have results back that clearly indicate if the bones in the arm are broken or fractured and the severity of the brake. Another example of an unexpected scientific discovery was made by Alexander Fleming, a bacteriologist from Saint Mary's Hospital located in London. In his cluttered laboratory he noticed that a culture dish that had bacteria on it had been inundated with mold, which blew in from an open window. After observing the dish under the microscope, he saw that the bacteria, which were surrounded by the mold, had died.

Outsiders; ‘Norm and Ahmed’, “Happy Feet” and “The Arrival”

An Outsider is a person who is excluded from, or is not a member of a group. They can be seen to be merely out of place. Other factors, however, can make a person in the ‘right place’ feel like they do not belong. This is evident when exploring Alex Buzo’s script â€Å"Norm and Ahmed†, George Miller’s animation film â€Å"Happy Feet† and the Shaun Tan’s graphic novel â€Å"The Arrival†. Through utilising a range of language features and techniques, composers are able to emphasise the idea of ‘the outsider’ in these three texts. Alex Buzo’s script â€Å"Norm and Ahmed† depicts a late-night encounter between a typical old Australian working class man and a young Pakistani undergraduate. The concept of outsiders is explored in great detail throughout the script. At first, Ahmed appears to be the clear outsider in the script, as the stage directions and choice of costume are used to convey his sense of alienation and discomfort with the situation; a dark skinned person wearing a â€Å"Nehru-styled suit† acting â€Å"edges away warily†, â€Å"taking them cautiously† suggesting Ahmed’s agitation and fear when interacting with Norm. Register is also used to demonstrate that Ahmed does not belong, for even though he speaks English fluently, his extremely formal language and perfect grammar such as â€Å"I crave your forgiveness†, reveal him to be the outsider. This contrasts with Norm’s very Australian colloquialisms and slang, â€Å"bash you†, â€Å"old piss-pots†, â€Å"poofter† showing his ease with the Australian dialect. These factors all combine to make Ahmed seem to be feeling as if he is in the wrong place. Another character who seems to be in the wrong place is the protagonist in the graphic novel â€Å"The Arrival†. Shaun Tan uses a sequence of photos showing the protagonist going through customs in a new country. The character’s gestures, such as outstretched palms and scratching his head signify confusion as well as his frustrated facial expressions all show him to be misunderstood. Finally, the picture showing his bent over with his head in his hands shows his helplessness and feeling of defeat. This character feels out of place; an outsider. This feeling is also evident in the film â€Å"Happy Feet†. Mumble’s sense of exclusion is accentuated in the graduation party scene, where the camera pans from group of penguin singing and dancing in unison to a single tap dancing penguin, Mumble, who is facing the wrong way. There is some empty space between him and the group, which also physically shows his outsider status. The following scene shows him exiled to a small dark iceberg looking up at the party in the distance. It is a low angle wide shot making him look small and lonely in comparison. This all contributes to the idea that he is an outsider, although technically he is in the right place. Mumble’s outsider status shows that being in the wrong place is only one element contributing to the notion of an outsider. Many other reasons for being an outsider have been explored through these three texts. The animated film â€Å"Happy Feet† is about a young penguin, Mumble who is expelled from his penguin community because he dances his feelings, rather than singing them. The animators highlight Mumble’s lack of belonging by making him physically different from the other penguins, he has blue eyes and keeps his baby feathers when his peers are fully developed. Mumble is initially considered part of the penguin community but his differences in appearance and ability act as barriers which prevent him from being an insider. Even though technically he is in the ‘right place’, he is still an outsider. Another character who appears to be in the ‘right place’ but reveals himself to be an outsider, is Norm. Initially Norm engineers the conversation with Ahmed by pretending not to have a lighter. Later he admits, â€Å"I get a little lonely (†¦) I like to have a nice chat with a bloke (†¦) A bloke like you, for instance†. Norm’s obvious loneliness adds to his outsider status. He doesn’t belong to a close family or social group and is compelled to talk to strangers. Norm’s age, education and social class all contribute to make him part of a dying breed, the â€Å"old school Australian†. He does not necessarily belong in the emerging multicultural Australia that Ahmed embodies. By saying â€Å"I was only thinking that if you didn’t have a dark skin you’d be alright. I mean, it’d be all right for you to stay here, like, get a job and stay in this country. †, he reveals his racism and rejection of multiculturalism. His subsequent senseless beating of Ahmed also demonstrates Norm’s instability and violence and this further reinforces his outsider status. By breaking the laws of society, he automatically becomes an outsider to the mainstream. Norm and Mumble are not the only characters who are becoming outsiders in their own place. In â€Å"The Arrival†, Tan draws with great detail, a bleak city with huge, ominous, black shadows resembling dragon’s tails suggesting evil all over the buildings and roads. A high angle long shot shows how insignificant his family is in this big, empty city. This reveals a growing sense of insecurity and uncertainty of the family’s future in their own country. They no longer feel as though they belong there. Therefore after studying the three texts, it is apparent that the sentence â€Å"An outsider is merely just a person in the wrong place† is only partially correct. Ahmed, Mumble and the persona in the Arrival are all outsiders by virtue of being in the wrong place; Ahmed with his extremely formal language, brown skin and his foreign attire, the persona in â€Å"The Arrival† with his language barrier and Mumble for his inability to sing. However, although Mumble can’t sing, he is a penguin and is therefore technically in the’right place’. He is an outsider because he looks and acts differently to the other penguins. The persona â€Å"The Arrival† leaves his homeland because he is starting to feel like an outsider in his own place, as does Norm with his racism, loneliness and violence. In conclusion; anyone, in any place can be an outsider.

Free Essays on INTJ Personality

Myers-Briggs Personality Type Indicator Through taking the Jung Typology Test, I’ve learned that I have an INTJ personality type. This means that I lean toward the Introversion, Intuition, Thinking, and Judging end of the personality scale. My research on the Internet taught me that my source of energy comes mainly from the internal world. This matches my own perception of myself pretty well. I learned that the Intuition characteristic means that I rely heavily on beliefs founded on information received from my internal world. The thinking characteristic means my decisions are based mainly on logic. Lastly, the judging characteristic means that my life is organized and follows a strict plan. These characteristics also seem to match what I believe my personality to be, in general. The information I found stated that INTJ’s have a self-confident nature. This is something I have always believed to be true about myself, and consider it one of my best assets. Those with an INTJ personality type, are also known to be both imaginative and reliable, an uncommon combination. My imaginative nature is what I believe has helped me be successful at my current job. I also take great pride in my reliability to my job, my family, and my friends. It is also said that INTJ’s have the ability to recognize opportunities others might not recognize. This is something that has always worked to my advantage, helping me be one step ahead of others. There are a few things identified by the personality test that may be potential downfalls for me. The first concern is that INTJ’s lose respect for others that are considered to be doing less than is required, or â€Å"slacking†. The INTJ then has an inclination to tell these people that they have lost respect, which could lead to many uncomfortable scenarios. Another thing that concerns me is an INTJ’s tendency to make important decisions without consulting others (i.e. supervisors, co... Free Essays on INTJ Personality Free Essays on INTJ Personality Myers-Briggs Personality Type Indicator Through taking the Jung Typology Test, I’ve learned that I have an INTJ personality type. This means that I lean toward the Introversion, Intuition, Thinking, and Judging end of the personality scale. My research on the Internet taught me that my source of energy comes mainly from the internal world. This matches my own perception of myself pretty well. I learned that the Intuition characteristic means that I rely heavily on beliefs founded on information received from my internal world. The thinking characteristic means my decisions are based mainly on logic. Lastly, the judging characteristic means that my life is organized and follows a strict plan. These characteristics also seem to match what I believe my personality to be, in general. The information I found stated that INTJ’s have a self-confident nature. This is something I have always believed to be true about myself, and consider it one of my best assets. Those with an INTJ personality type, are also known to be both imaginative and reliable, an uncommon combination. My imaginative nature is what I believe has helped me be successful at my current job. I also take great pride in my reliability to my job, my family, and my friends. It is also said that INTJ’s have the ability to recognize opportunities others might not recognize. This is something that has always worked to my advantage, helping me be one step ahead of others. There are a few things identified by the personality test that may be potential downfalls for me. The first concern is that INTJ’s lose respect for others that are considered to be doing less than is required, or â€Å"slacking†. The INTJ then has an inclination to tell these people that they have lost respect, which could lead to many uncomfortable scenarios. Another thing that concerns me is an INTJ’s tendency to make important decisions without consulting others (i.e. supervisors, co...

Blessing Commentary

Blessing Commentary Blessing CommentaryThe poem "Blessing" by Imtiaz Dharker is set in a village that is experiencing a drought (Blessing by Imtiaz Dharker). The poem talks about the villagers' reaction when they encounter water on a hot day. One of the perpetually noticeable ideas is that water is highly essential and that it is very precious. Through the use of linguistic devices, certain words and religious references the poet enriches the meaning of the poem and conveys vividly the importance of water.The subject of the poem is water: how it is a necessity and the scarcity of water in the area the poem is set in. Through the use of language in the poem, the readers are able to see that Dharker, in this poem, considers water very important and precious, and that humans will suffer without it. This idea is highlighted in the first line of the poem, which is "the skin cracks like a pod".English: Alexander Blok's poem 'Noch, ulica, fonar...This simile highlights desiccation experienced by the villagers. It also conveys to the readers that the extent to which the water is absent is highly significant that cracks start to form on the skin due to the absence of water. Another example of water being considered highly valuable in the poem is the poet's use of the metaphor "the sudden rush/of fortune". This image resembles a jackpot winning scene, whereby money is coming out of the jackpot machine continuously. The use of the word "fortune" implies that water here is valued as a priceless object. The fact that this particular word is usually associated with enormous sums of money and wealth conveys to the readers the idea that the water that spills from the "municipal pipe" is almost of incalculable value and is highly sought after. This idea of...

Things You Need to Know About an Education Paper

Things You Need to Know About an Education Paper Things You Need to Know about an Education Paper Writing on an education topic may be very interesting and challenging at the same time, as it has a lot of issues to discuss. Some may be asked to describe latest innovations in teaching, others should share their experience in education and the rest needs to represent a certain thesis or statement. There is often a task to make surveys and examine different groups of people to come to a certain result. However, it is necessary not only to possess great writing skills but also to be a psychologist to be able to communicate with students or people of older age. That is why completing an education paper is one of the most challenging tasks any student has to face during college years. How an education paper should look like Despite the fact that every research paper differs, there are still a few common patters you need to follow to complete a great work on education. Its regular structure includes: It should be brief and laconic, conveying all the information you want to share with the reader; Introductory section. It can be called a business card of your whole work, as the reader decides whether he is interested in the subject and whether your paper is worth spending time on. Make sure you provide only main information on the topic, adding interesting details and value to the research; Body paragraphs. They are the skeleton of your work and contain a different number of paragraphs, depending on the quantity of arguments you have. However, you should always remember that this section should be a combination of a practical research and a theoretical part. First, you make your personal conclusions and then you back them with credible sources. Used methodology should also be included to this section; As all of you know, this section should be as laconic as possible and contain a summary of the work you have done. Paraphrase your thesis statement, write about the outcomes of your research and discuss the results. You may also write how your approach differs from those, which were introduced before. Useful tips Complete a deep analysis of the topic, gathering all the information you can find. However, you need to concentrate only on credible sources, even if they are taken from different websites; Make a plan of your work to always know what to write about; Select several aspects or key points to concentrate on; Always compare different sources to be sure that you are using honest information and actual data; Use infographics if appropriate. Charts and tables will help you to convey your thoughts; Always reread your paper to make sure that your research is interesting and useful; Spend some time and download similar examples online. They may be of a great help and you will be able to understand what the reader is expecting. It may be a work on higher education, an economic research and so on; Useful phrases, which you can use to open and close your paper may include: ‘In the first place..’, ‘Based on..’, ‘First and foremost’, ‘To conclude..’. Mistakes to avoid Choosing a very general topic, as it will be very difficult for you to concentrate on the subject; Collecting information from doubtful sources, like forums, internet magazines and so on; Leaving the task for the last minute; Adding too much data to the text. The reader will be easily bored if you fill your research with lots of numbers, charts and graphs; Not paying attention to grammar and lexis. Popular topics for your education research paper System of higher education; How government influences secondary education; Standards of education across the world; Quality of educational materials; Advantages of home schooling; Education as a way to prevent violence.

Principles and Practices of Leadership and Management Assignment

Principles and Practices of Leadership and Management - Assignment Example For being a good leader, a person must have certain leadership traits such as honesty and integrity, ability to delegate, written and oral communication skill, sense of humour, confidence, commitment, positive attitude, creativity, intuition and the ability to inspire. Part 1 SWOT Analysis The SWOT analysis as provided below has been based on actual work experience and 360 degree feedback. Strengths I have good team work and organising capacity according to my self-assessment and the feedback from my peer group and superiors. I also possess a good deal of creativity as well as commitment. In group works, I can develop my own ideas and I also have the ability to assign work to other members by making sure that each will enjoy the work assigned to them. I am quite familiar with technological advancements in networking and specialised software. This is an era in which so many technological innovations have come up, so it is necessary that I remain updated with current changes. At all ti mes I try to maintain the values of honesty and integrity towards life and different situations in the workplace. The value of time is of high significance to me and I acknowledge this fact through timely execution of the tasks assigned to me. I am confident that I can complete all tasks assigned to me on time. ... I am a very serious person by nature, so I lack the tactics of effectively handling situations through humour and friendly communication. Moreover, I am an introvert and feel nervous when I talk to or interact with strangers. Opportunities My overall talents will enable me to work in any multinational company anywhere in the world and I feel very confident and proud of myself. Besides, a number of other opportunities are available in the publicand private sectors. This is mainly because of the increasing advancements in the technological field. In the case of an organisation, since I am familiar with the new technologies, it is easier for me to get a job in that company since companies look for technologically updated leaders. Likewise, for performing day to day activities it is very important to know the updated technologies. Threats As far as I am concerned, stiff competition is the main threat in the modern day for people in leadership positions. Though I possess reasonable skills in written communication, I feel my lacking in oral communication skills, at par with my technical skills, may affect my career as a leader adversely. The primary interaction while being considered for new job positions involves interviews, where I may encounter problems due to my lack of oral skills, and this may limit my chances. Critical Evaluation of SWOT Analysis A leader should have certain basic qualities in order to excel in his position and to influence his followers. Every person does not necessarily possess all the required traits or skills, which make the task of leadership effective. By analysing my SWOT analysis on the basis of practical experience and 360 degree feedback, I have reached certain conclusions. The creative ability along with

The Evolution of the Civil Society Term Paper Example | Topics and Well Written Essays - 1250 words

The Evolution of the Civil Society - Term Paper Example Locke and Hobbes diverge on the notion of sovereignty. Locke argues that civil society precedes the state. For him, it is a society that provides the state its essential source of legitimacy. He contends that when the rulers fail to encourage interests, independence, and equality of individual humans, the social contract is breached and it is the responsibility of the members of society to oust that ruler. This is based on Locke’s assertion that the state of nature is based on equality and if people are equal, then the civil society is the state. The state is no greater than the society that made it: â€Å"A state also of equality, wherein all the power and jurisdiction is reciprocal, no one having more than another† and that â€Å"the lord and master of them all should, by any manifest declaration of his will, set one above another, and confer on him, by an evident and clear appointment, an undoubted right to dominion and sovereignty†. Hobbes believes the contra ry because it is the state that creates a civil society. Civil society is the product of civil society’s enforcement of the social contract, as he expresses in the Leviathan: â€Å"This is more than Consent or Concord; it is a real Unity of them all, in one and the same Person, made by Covenant of every man with every man† (Hobbes). For Hobbes, the people authorized the government to have the authority in directing civil society. I believe that Locke and Hobbes make good points. I agree with Locke that sovereignty is not only about the autonomy of the state.

Personalized Marketing Essay Example | Topics and Well Written Essays - 1750 words

Personalized Marketing - Essay Example Recent research has confirmed that most firms have several tiers of customers in terms of profitability and that these tiers often have different service expectations and needs. According to Valarie Zeithaml, Roland Rust and Katharine Lemon (2001), it's critical that service firms understand the needs of customers with different profitability tiers and adjust their service levels accordingly. So more and more marketing led organizations are moving towards personalized/customized relationship marketing to know and filfill the actual needs of the customers. This new orientation has its roots in American (Berry, 1982) and Nordic (Gummensson, 1987) concepts. Supporters of this new form of marketing argue that in order to survive in the markets which has become more competitive and more turbulent, organizations must move away from managing transactions and instead focus on building long lasting customer relationships ( Webster,1992). Research by Kevin Gwinner, Dwayne D. Gremler and Mary Jo Bitner (1998) suggests that relationships create value for individual customers through such factors as inspiring greater confidence, offering social benefits and providing special treatment. Piyush Kumar (1999) emphasizes that relationships strengthen in a business to business are dependent largely on the quality of the interactions between individuals at each of the partnering firms. As r elationships strengthen over a period of time, he observes the service provider's personnel often assume the role of outsourced departments and make critical decisions on behalf of their clients. In the process of developing relationship with customers, personalization has been preceded by mass customization. Mass customization emphasized on satisfying a specific segment of the customers from a production perspective (Pine II et al., 1995) whereas personalization specifically depends on satisfying the needs of an individual. So reaching out to an individual customer, knowing the needs of the customer and then providing product or services required is all about personalizing the marketing. In the hyper competitive situation and advent to interest and database about individual customer has equipped companies to customize their product or services according to individual customer. Prior to advent of electronic/internet communication, personalization was available only to selected few for selected product or services at premium prices (Mattilla, 1999). Personalization of marketing has taken place due to emergence of internet technology and providing opportunities to the organization to have one to one relationship with the customer. Riecken (2000) states, personalization is about building meaningful one to one relationship; by understanding the needs of each individual and helping satisfy a goal that efficiently and knowledgeably addresses each individual need in the given context. Personalization of product or services increases the differentiation and helps in positioning of the product or services. Customizing the product or services to the needs of single customer has been facilitated by the modern information technologies. More and more information about customers and their needs of services and products is the basic requirement of personalization. Differe nt methods of data gathering about customers i.e. customers profile give an insight of new

The Cultural Competence Assignment Example | Topics and Well Written Essays - 1000 words

The Cultural Competence - Assignment Example A number of South Vietnamese were fleeing desperately in the jungle to small boats that were awaited to take us to the land of safety and freedom where we would eventually call home. During that period of darkness, I walked along a lonely road with limited family support as culturally mental health people like me were not recognized in the Vietnamese culture (Vaage et al., 2010). Problems are kept within the family rather than being shared with others and a facade often presented to the public to show a happy family life. When the social work profession does not solve the issue of understanding my culture, I would easily oppress the disadvantaged groups as a social worker, for example, those who try to share their problems. This is due to the misunderstanding of cultural differences. It is fair to say as a social worker, I must gain cultural competence to understand peoples cultural differences and the impact of social injustices on their wellbeing and to go beyond race and ethnicity (Healy, 2000). By implementing cultural care and as a social worker, I can more effectively address social injustice issues faced by vulnerable people in our community and tailor to the appropriate needs of clients empowering them to live life with dignity, respect, and values. Diversity refers to the characteristics that make people different from each other. Such differences set in as a result of diverse cultural and linguistic backgrounds (Omoniyi & White, 2006). In Canberra, the diverse communities bring vibrancy, innovation, new ideas, economic development, resources, and sustainability. The Australian Census of Population and Housing is a source of data about Australians and their cultural diversity. Census carried out in 2011 indicated that approximately a quarter (26 percent) of Australia’s residents was born in other countries, and a further 20 percent had an average one overseas-born parent.  

Managing Operations Essay Example | Topics and Well Written Essays - 750 words

Managing Operations - Essay Example The paper will therefore analyze the production strategy the managers should choose based on the total cost minimization objective as well as summarizing the information about the aggregate plan to be shared with the supply chain partners. Production strategy based on the Total Cost Minimization The total cost minimization normally occurs at appoint when the marginal cost (MC) curve cuts the average total cost (ATC) curve at its minimum point. This therefore means that, at the minimum point, marginal cost (MC) should be equals to the Average Cost (AC). In most cases, the decision problems are usually molded as being a cost-minimization problem, and therefore, in every network, models usually have a minimization objective. The reasoning behind this is that, in particular, the decision situations never influences the income, hence minimizing costs will increase the opportunities of maximizing the profit (Shim & Siegel, 2002). The production manager should choose on pricing-based as a p roduction strategy to help in making decision based on the total cost minimization. When managers use price-based strategy, the products are usually planned according to cost-plus pricing, value-based pricing as well as target-return pricing. All these are set in such a way that the new product in the market has a competitive advantage over other similar products. Therefore, when there is no overtime for employees, managers have to make sure that the time spent by those employees is compensated for as opposed to when they work on normal hours (Media, 2010). Aggregate Plan The aggregate forecasts of the tank loads for several flavors should be shared to various supply chain partners. The forecast contains the intended tank load production every month from May through September. The company’s production capacity every month is also very important information for the suppliers. The company’s maximum tank loads production in a particular month is 60 tank loads, in May the forecast is 50 tank loads, in June it is 60, in July 70, in August 90, September 80 and finally October 70.There are several months where the forecasted production in a month exceeds the company’s ability these are the months of July, August September and October. Therefore this information on the extra tank loads that the company needs is very crucial supply chain partners. This is because from the information they will get to know of any extra tank loads that the company might require in a particular month and therefore their services might be required. This will give them a chance to offer the company their services in terms of producing the extra tank loads that they have forecasted and yet they are not in a position as a company to produce (Shim & Siegel, 2002). The other Very important information that the supply chains need is the amount of money that is set aside by the company as cost of subcontracting as well as overtime production by various supply chains. Subcontr acting and over production by the suppliers who are available is $1600 and $1800 per tank load. Therefore with this information any supply chain that intends to supply the extra trainloads can be in a position to set a price for their tank loads. They will ensure that they come up with prices that will give them a chance to be chosen as the preferred supplier for the extra tank loads. They also need to know the cost of holding tank loads in a month as well as backordering if made by the company. This will help them make a

The Cultural Competence Assignment Example | Topics and Well Written Essays - 1000 words

The Cultural Competence - Assignment Example A number of South Vietnamese were fleeing desperately in the jungle to small boats that were awaited to take us to the land of safety and freedom where we would eventually call home. During that period of darkness, I walked along a lonely road with limited family support as culturally mental health people like me were not recognized in the Vietnamese culture (Vaage et al., 2010). Problems are kept within the family rather than being shared with others and a facade often presented to the public to show a happy family life. When the social work profession does not solve the issue of understanding my culture, I would easily oppress the disadvantaged groups as a social worker, for example, those who try to share their problems. This is due to the misunderstanding of cultural differences. It is fair to say as a social worker, I must gain cultural competence to understand peoples cultural differences and the impact of social injustices on their wellbeing and to go beyond race and ethnicity (Healy, 2000). By implementing cultural care and as a social worker, I can more effectively address social injustice issues faced by vulnerable people in our community and tailor to the appropriate needs of clients empowering them to live life with dignity, respect, and values. Diversity refers to the characteristics that make people different from each other. Such differences set in as a result of diverse cultural and linguistic backgrounds (Omoniyi & White, 2006). In Canberra, the diverse communities bring vibrancy, innovation, new ideas, economic development, resources, and sustainability. The Australian Census of Population and Housing is a source of data about Australians and their cultural diversity. Census carried out in 2011 indicated that approximately a quarter (26 percent) of Australia’s residents was born in other countries, and a further 20 percent had an average one overseas-born parent.  

Capital Budget. Disney park in River County Research Paper

Capital Budget. Disney park in River County - Research Paper Example The activity center will be the major area of operation for workers and where equipment will be stored. Also, from this place, daily operations involved running and management operations will be conducted. The center is also expected to generate revenue of approximately $500, 000 dollars annually once it has been fully constructed. This center is also expected to offer services like restaurants and hotel resorts, swimming pools, natural scenery viewpoints among other luxurious services (Finkler, 2010). It has been stated earlier on that Disney Park in River County was abandoned a long time ago. What remains are obsolete structures, the bulldozer will therefore be used to demolish those structures as plans for construction of a new activity center. The lifespan of the bulldozer, 8 years, makes financial. This is because it will be used to do heavy duties and as a result it is prone to wear and tear than the other assets. The two garbage trucks are expected to serve for 10 years. It is expected that these trucks, costing $300, 000, will enable the attainment of the project’s purpose. In addition to that, they will also be used in maintaining the cleanness of the County (Bierman, Harold & Seymour, 2005). Furthermore, River County can lease or rent the trucks to private organizations leading to generation of revenue. It is therefore expected that within a period of 10 years the trucks will have served purposes worth of their purchase.

How Does Culture Affect Meaning and Communication Essay Example for Free

How Does Culture Affect Meaning and Communication Essay Nowadays we live in what is considered a â€Å"global village†, over time we have collectively worked towards this end. The need and desire to create a closer global community is not only seen as a technological advantage but an economic benefit. The world as we know it gets smaller every day, thanks to a new generation of social media applications such as facebook or twitter, which links vast communities together; communities and cultures are no longer cut off or remote. Take facebook for example, it has over 1 billion users, if it were a country it would be the third largest by population. (www.imf.org/external/np/speeches/2013/012313.htm) Whether you live and work in remote Antarctica or bustling Hong Kong, technology and the studies of inter-culture communication ensures that people, governments and organizations can work effectively together in a harmonious and beneficial way. Naturally, this is an ideal situation, but as experience tells us, nothing is ever as simple. This essay explores how cultural differences effect meaning and communication. In doing so it will look at the definition of culture, what it is, and how it affects meaning. Furthermore, it will look at the acclaimed Dutch researcher, Geert Hofstede’s four dimensions of corporate culture as a framework to define and categorize cultural differences. Finally, it will raise potential problems raised in the field of inter-cultural communications and provide suggestions to overcome them. What is culture? Currently there are over â€Å"7 billion human inhabitants living on this planet. Each of these earth dwellers comes from a specific culture. (geography.about.com/od/obtainpopulationdata/a/worldpopulation.htm) As the world becomes smaller, not physically, but by the use of new media and technology, as they traverse earth looking for new or better opportunities, so must they face the modern conundrum of understanding firstly, what is culture, and secondly, how the differences between cultures effect meaning and communications. Without an understanding of different cultures, the potential for misunderstanding is high, with the ever-present possibility of a breakdown in relationships and opportunities. (Dostine, 2008, pg 58) text book suggests that all humans can be broadly defined by our culture. In essence, we are all born into a culture that over time has been passed down from previous generations, bestowing a rich history, significant culture defining traits such as its religion, its values and ethics, its ceremonies, rites and rituals, languages, customs, laws and business practices. Moreover, verbal and non-verbal communications practices that differ from one culture to the next. Therefore, suffice to say that the more we know about each other’s cultures the more effective our communication and co-habitation of the planet will be. How does cultural effect meaning? At the best of times, communication between individuals can be somewhat challenging. Add to that mix, communicating with people from another cultures and suddenly, the propensity for misunderstanding and in some cases offence can very easily take place as a result of the differences between the cultural backgrounds, understanding and meaning between the sender and receiver can be in stark contrast. This can be due to the increase in variables in the communication mix, therefore making global interaction more complex. Furthermore, people’s perception or way of thinking, hearing or seeing can vary quite extensively from one culture to the next. It could be strongly argued that it would be highly advantageous for both parties to be aware of the differences and therefore the potential for problems that arise from inter-cultural communication. Nowadays, many multi-national organizations, governments and educators have training and education programs in place. They see the importance in creating a clear, concise and respectful flow of communications between cultures. An example of this could be the department of foreign affairs and trade (DFAT) in Canberra. One of its main functions is to liaise internally and externally to better position itself to and for greater opportunity. It would be highly likely that the department has educated its employees in the science of how to deal effectively with other cultures (governments, organizations, businesses). One of DFATs main objectives is to â€Å"work with other government agencies to ensure that Australias pursuit of its global, regional and bilateral interests is coordinated effectively†. (dfat.gov.au/dept/what-we-do.html) In the field of organizational cultural studies, a Dutch researcher known as Geert Hofstede went on to publish his highly regarded findings. These findings have become a highly influential and acceptable way in which modern organizations can asses the difference between national culture and organizational culture. Hostede, seen as a pioneer in area of corporate culture, created a framework in which to asses national cultural groups and how they may affect or influ ence behaviors within an organization. Hofstede’s research in the 1980s, included the survey and analysis of hundreds of thousands of employees across fifty countries, to further increase the validity of his findings he followed up several years later by re-surveying these workers. In his work Hofstede asserted that the values that differentiated counties from each other fell into four dissimilar categories or clusters. Through the process of his study in corporate culture, Hofstede’s created a framework whereby he classified culture into four different dimensions. These dimensions looked at four anthropological problem areas that societies tend to handle differently to one another. Such as, ways in which they cope with inequality, uncertainty, the relationship between the individual and their primary group and implication of the persons sex. Born from this was Hofsteds four dimensions of national culture. They become knows as Power Distance, Uncertainty Avoidance, Individualism versus Collectivism, and Masculinity versus Femininity. (www.geerthofstede.nl/dimensions-of-national-cultures) In discussing the Four Dimensions of Culture, Hofstede claims that: Power Distance Power distance is the extent to which the less powerful members of organizations and institutions (like the family) accept and expect that power is distributed unequally. This represents inequality (more versus less), but defined from below, not from above. It suggests that a societys level of inequality is endorsed by the followers as much as by the leaders. Power and inequality, of course, are extremely fundamental facts of any society and anybody with some international experience will be aware that all societies are unequal, but some are more unequal than others. Uncertainty Avoidance Uncertainty avoidance deals with a societys tolerance for uncertainty and ambiguity. It indicates to what extent a culture programs its members to feel either uncomfortable or comfortable in unstructured situations. Unstructured situations are novel, unknown, surprising, and different from usual. Uncertainty avoiding cultures try to minimize the possibility of such situations by strict laws and rules, safety and security measures, and on the philosophical and religious level by a belief in absolute Truth: there can only be one Truth and we have it. People in uncertainty avoiding countries are also more emotional, and motivated by inner nervous energy. The opposite type, uncertainty accepting cultures, are more tolerant of opinions different from what they are used to; they try to have as few rules as possible, and on the philosophical and religious level they are relativist and allow many currents to flow side by side. People within these cultures are more phlegmatic and contemplativ e, and not expected by their environment to express emotions. Individualism Individualism on the one side versus its opposite, collectivism is the degree to which individuals are integrated into groups. On the individualist side, we find societies in which the ties between individuals are loose: everyone is expected to look after her/himself and her/his immediate family. On the collectivist side, we find societies in which people from birth onwards are integrated into strong, cohesive in-groups, often extended families (with uncles, aunts and grandparents) that continue protecting them in exchange for unquestioning loyalty. The word collectivism in this sense has no political meaning: it refers to the group, not to the state. Again, the issue addressed by this dimension is an extremely fundamental one, regarding all societies in the world. Masculinity Masculinity versus its opposite, femininity refers to the distribution of emotional roles between the genders which is another fundamental issue for any society to which a range of solutions are found. The IBM studies revealed that (a) womens values differ less among societies than mens values; (b) mens values from one country to another contain a dimension from very assertive and competitive and maximally different from womens values on the one side, to modest and caring and similar to womens values on the other. The assertive pole has been called masculine and the modest, caring pole feminine. The women in feminine countries have the same modest, caring values as the men; in the masculine countries they are more assertive and more competitive, but not as much as the men, so that these countries show a gap between mens values and womens values. (www.geerthofstede.nl/dimensions-of-national-cultures) Whilst Hofsted’s four dimensions are highly regarded, further research has highlighted other areas that effect intercultural communication and understanding. These include context, language and non-verbal communications. Firstly, it is almost impossible to investigate research into the cross-cultural issues without making mention of Edward Hall’s research in the area; he asserted that cultures are defined by context. (Hansen Lee, pg,30) A person’s behavior can be affected by its cultural context. (Dostine, 2008) From here, he broke context down into low context cultures; these prefer direct verbal interaction with minimal regard to context. Examples include Australia, USA, Germany, Switzerland, and Scandinavian cultures.

Advantages And Disadvantages Of Hospitality Industry Tourism Essay

Advantages And Disadvantages Of Hospitality Industry Tourism Essay Introduction Currently, the subject hospitality management is being offered by various colleges and universities all around the world. Students and graduates of hospitality management are becoming more and more in demand in hospitality industries all around the world. Hospitality management is the academic study of the hospitality industry. Hospitality courses prepare students to face the challenges of the corporate world. Hospitality management courses also provide all the training for the students to cope with the workloads of the hospitality industry. Other than that, these hospitality management courses also prepare students with leadership skills and qualities so that students have the right kind of qualities and attitude to cope in the corporate world later on. Hospitality management can be divided into various different disciplines such as culinary arts, hotel management, tourism management etc. Each different branch of this course prepares student and graduates to face the different challenges in different field of the hospitality industry. As hospitality grows into becoming one of the most important economic sectors in the world, more and more graduates of hospitality management is being demanded in to this fields. What is hospitality industry? Why is it becoming an important in the economic sector around the world? The dictionary definition of hospitality is the friendly reception and treatment of strangers. The hospitality industry consists of businesses and institutions involving food and beverage, tourism and all kinds of lodging establishments. The friendly reception and treatment of guests is the responsibility of the people who work in the hospitality industry. 1.1.1 According to statistics, Lodging is the seventh largest industry in the United States of America and food and beverage service is the fourth largest. Twenty-three cents of every dollar spent by a U.S. traveler are spent in a hotel and twenty-one cents are spent in a food and beverage establishment. This shows the importance of hospitality industry to a countrys economy. Almost half of every penny spent by a traveler is contributed to two of the largest establishment in hospitality industry. 1.2 Since we all know that there are very good opportunities and bright future working in the hospitality industry, but what are the advantages and disadvantages of working in the hospitality industry? 1.2.1 Servicing in the hospitality industry is subjected to personal interest. To people who are interested in social skills and interpersonal communication skills, they may find hospitality industry an interesting career field. This is because in hospitality industry, we are dealing with people, servicing people where almost all of them are strangers. A great deal of interpersonal communication skills are involved in this industry. This may be of an advantage or a disadvantage as not all people are born with fluency in interpersonal communication skills though it can be acquired through a great deal of training. 1.3 A career in the hospitality industry can provide one with responsibility, advancement, diversity and personal satisfaction. A career in the hospitality requires a great deal of responsibility due to the high amount of workload. Advancement in hospitality industry is so when opportunities are provided for employees to be promoted to a higher post in the industry. 1.3.1 As said earlier, hospitality industry is an industry which involves serving guests and customers who are strangers most of the time. This is meant by diversity in hospitality industry. Each day, employees of the hospitality industry face people who come from different part of the world; this proves the diversity of the hospitality industry. Other than that, people who are interested and have acquired skills such as interpersonal communication skills, they might achieve personal satisfaction working in this industry. 1.4 The hospitality industry is full of opportunities for great advancement provided one puts in a great deal of hard work. Hospitality industry can be divided into so many fields and branches. As stated earlier, hospitality industry is referred to as one of the fastest growing economic sector around the world. In hospitality industry, there are countless job opportunities offered to employees. From waiter at a restaurant to Chief Executive Officer (CEO) at large hotels, all of these jobs are classified under the hospitality line. Moreover, the hospitality industries nowadays are facing a serious problem on the lacking of human resources. More and more employees are needed in the hospitality industry. If one were to graduate with a degree in hospitality management subject, he or she will never have to worry about not getting a good job with good pay. 1.5 However, working in the hospitality industry brings some disadvantages too. Hospitality industry is known for its extended, odd and uncertain hours of operation. Most hospitality premises have to operate 24 hours per day, if any colleagues are on leave, others might have to extend their working time or work load in order to compensate the efficiency of work. For instance, ski or water sports resorts operate seasonally based on weather conditions. Some restaurants operate only during breakfast or lunch hours. Employees working under these sectors of the hospitality management have to cope themselves with the irregular working time. However, employees are human too; they need adequate rest time in order to maintain high work efficiency. There are cases where employees work over time just to compensate the work load of absent workers, they fell sick or ill. 1.6 Hospitality industry is also known for its tremendous workload. Employees working under the hospitality industry have to put in a great deal of hard work in order to cope up with the workload in the hospitality industry. However, if an employee graduates from any hospitality management sector, he or she will be trained to handle the workload that they might face when working in the corporate world later on. 1.7 Working under the hospitality industry allows one to gain a lot of skills which cannot be acquired through studying. Employees who worked under the hospitality industry have found to possess of effective communication skills, innovation, creativity, leadership qualities, critical thinking skills, decision making skills, negotiation and conflict management. If you consider the working routine and responsibility of one who work under the hospitality industry, you will find that these skills are relatively important for employees in order to serve the guests or customers well. From a front desk representative to a general manger in a hotel, they must at least possess of a few of the skills from the list above. Especially for those who work in the management level, they must possess of all the skills mentioned above so that he or she could lead the team well and also be a role model to his or her staff. 1.7.1 Working under the hospitality industry also enables employees to acquire a very important skill teamwork. Teamwork is one of the most well regarded qualities in the corporate world. In the hospitality industry, staff of the whole operation work as a team and this requires a great deal of teamwork. When employees and employers practice good teamwork and work together to handle big cases, the problem seems to be solved efficiently and effectively. CONCLUSION Hospitality industry is a fast growing sector and is economically important to the world. Tourism which is one of the fields in the hospitality industry shrinks the world by providing a more in-depth look at the enormity and complexity of international travel. Working in the hospitality industry has both advantages and disadvantages and is subjected to peoples point of view. It also depends on ones interest. As said earlier, people who have good interpersonal communication skills will find working in the hospitality industry an easy feat but to those who does not possess of good interpersonal communication skills, they would not like it in the hospitality industry. Question 2: Find out the factors affecting travel and tourism. Explain in detail. Introduction Travel and tourism is a very common term when it comes under hospitality management. At least 20 years ago, travelling is considered as a big deal to most people but now with the aid of modern transportation, travelling seemed to be an easy feat for everyone. Nowadays, with major airlines companies offering cheap fares and giving out various promotions, everyone can just travel to the destination of their choice at a relatively low price. This has indirectly affected the business of most tourism agency. More and more people can afford to travel to any destination of their choice without having to burn a hole in their pockets anymore. The government in Malaysia has also come out with various efforts or ideas to promote travel and tourism in the country. Travel and tourism is a high profitable sector to the countrys economy. The Malaysian government is putting great effort into making the country a tourism country. The annual Matta Fair is organized by government bodies to promote tourism in the country as well as attracting tourists from other countries. Other than that, the government also has promoted Malaysia in many of the international expos and has greatly raised the name of Malaysia to the world. Since travel and tourism is made such an easy feat for everyone nowadays, there are still some barriers that stop people from travelling or other factors that cause people to travel to that particular place regularly. Actually what are the factors that affect travel and tourism? What is travel and tourism? According to the World Travel Organization (WTO), travel and tourism is regarded as the activities of persons travelling and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purpose. Therefore, people who are considered travelers or tourists are those who are away from their normal place or residence for a period of up to one year in which they will return home after that, taking part in activities that would normally be associated with leisure and tourism and on a visit that is temporary and short term. 2.1. Determinants are those factors that influence one individuals decision-making process. In short, determinants are the factors affecting ones decision whether to travel or not. Determinants can be further subdivided onto two categories which are personal factors that influenced the tourist and external factors that influenced the tourist. 2.1.1 Personal determinants are one of the factors affecting tourists decision making. Personal determinants can be divided into four categories: Circumstances of the tourist such as the health, disposable income/savings, leisure time, work commitments and family commitments. Knowledge of tourist regarding the destination, availability of various tourist products and prices differences among competitive tourist products. Attitude and perception of the destination, tourism organization, political views, particular country and cultures, modes of travel, how advance to plan and book a trip and what constitutes value for money. Experience of types of holidays, different destinations, products offered among competitive tourism organizations, taking trips with particular individuals or groups and attempting to find discounted prices. 2.1.2 When the personal determinants are taken as whole for the entire population, it would represent a market opportunity for the tourism industry. For example, with the growing affluence of the workforce and pressure in the workplace, many people would look forward to a long weekend to take a short break or vacation. The need for tourists to take a short break from work is to stimulate and rejuvenate their energy. 2.1.3 Situational factors such as time, money, health or marketing influence can intervene, as a facilitator or as an inhibitor, in making travel decision. Tourists decisions are important as it directly affects the travel and tourism. Belk (1975) identified five types of situational variables which will affect tourist behavior and decision made: Physical surrounding includes weather, geographical location, dà ©cor, sounds, lights, aromas, tangible signs and display of products, and other materials. The sunny weather can be considered as part of the destinations physical surrounding. Social surrounding includes other people and their characteristics, roles, and interactions. The social network can provide information and can act as influencer in a choice for a particular travel destination. Crowding is another situational variable, where people from crowded cities may seek isolated places to spend their holiday for a rest and to be alone for a while. Temporal perspective includes the time period, time constraints, and elapsed or expected time. The time situation is important in tourism since many holidays are limited by duration of time. For example, holidays can only be taken during school holiday or during certain says when you go on an annual leave. Tourists also prefer to go for a holiday after a time elapsed since the last holiday travel. Task definition includes the orientation, intent role, or frame of a person where certain situational may become relevant. For example, one would decide on certain criteria to go for a vacation during different time period. Antecedent states is where a situation would shape the perception, evaluation, and acceptance of the current condition, such as a person receiving a bonus, may suddenly decide to go for holiday on a STAR cruise. 2.1.4 Social and cultural influences are other factor that affects the travel and tourism. Most of the social and cultural structures are pervasive and intangible in nature. However, most tourists are unaware of the influences of these structures, even if the structures are actually embedded in their travel decision making. One of the major social influences are groups including family members and relatives. Reference group can be defines as a collection of people that an individual use as a standard for his or her attitudes, beliefs, values and behavior development. For example, since many officemates will be spending their holidays in China, one may be aspire to join the group by deciding to go along to the holiday in China. Culture can be considered as a broad, impersonal reference group consisting of the knowledge, behaviors, customs, and techniques that are socially acquired or learned by an individual. It includes beliefs, values, norms, signs, habits and non-normative behavior. Thus, culture can influence the way an individual behaves as a consumer or as a tourist. For example, one of the promotional themes to promote Malaysia as a tourist destination is to exhibit Malaysia as a melting pot of various cultures that are found in Asia. Cultures also exist within overall culture and are known as subcultures. Those subcultures are groups based on region, race, language, religion, age, social class or other factors. The island of Bali in Indonesia has been prominently promoted as a cultural destination, based on religion. Social class is another example of subculture. Social class is a product of division in society on the basis of status and prestige. Education, occupation, wealth and income are some of the basis used to explain the belonging of one social class. Some tourist destinations tend to appeal to certain groups of social class of people. For example, the French Riviera is favored among the higher social class people. Places like Langkawi Island may attract people from all social classes, but people may differentiate classes once they arrive on the island by staying at different kinds of hotels categories. In some society in Indonesia, travelling abroad is considered as a social status and sometimes the connotation of Has Been Abroad or HBA is attached to the individual. 2.2 Apart from personal determinants that we have discussed earlier, there are also some external determinants that may affect consumer travel decision making. Some of external determinants are: 1. Views from friends and relatives 2. Marketing activities in the tourism industry 3. The influence from the media 4. National-level politics and factors like economy, social and technology 5. International-level politics and factors like economy, social and technology Most of these external determinants can be further subdivided into sub-factors: Political sub-factors: Government legislation and policy, like capital control restricting amount of money taken out of the country Immigration restrictions and visa requirements Civil disorder and terrorism Taxation policy, for example, airport tax, exit fees Media sub-factors Travel channel Holiday features reported on television, in newspaper, magazines and guidebooks. Non-travel channel news reported in national Geographic programs and in news programs Marketing activities: Marketing activities by national tourist organization Brochures from travel agencies Special promotions by hotels and other travel operators. The extent of the personal and the external determinants influence the tourist behavior depend on factors such as tourists personality and their lifestyle. Extrovert people are more likely to take account of the external determinant such as the views from friends and relatives while the introvert people prefer to rely on their own experiences. People who watch news regularly and are very much concerned about the world affairs may be influenced by those external determinants compared to those people who are not worried or do not know of the situation of that country, may not consider this external factor. Some of these determinants can either be a catalyst or a constraint to the tourists motivation and desire to travel. For example, high disposable income is a catalyst and low disposable income is a constraint. Travel brochure with glossy and rosy picture of a resort destination would attract potential tourist to visit, in contrast to a cheap looking flyer. Conclusion Tourists do not make rational decision based on perfect information. They might not realize most of the determinants, as mentioned earlier. There are tourists who are aware of the various determinants to be considered in the decision making, but choose to ignore these determinants. People tend to use other aspect of lie such as pressure and emotion, to dictate their travel decision. Most literature in tourism marketing noted that there are relatively long periods spent in travel decision making process, like thinking about the vacation, collecting information, and evaluating the alternatives. Currently there is a growing trend in the tourist industry of the last-minute purchase: decision to travel. Working people have a high desire to go for a short trip whenever there is an opportunity to do so and are more willingly to go to a less interesting destination if it is offered at a low price.

Oliver Cromwell a Hero not a Villain Essay -- Leaders Politics English

Was Oliver Cromwell a hero or a villain? I think Oliver Cromwell was a hero. He was good – hearted and ambitious, and he wanted England to be at it’s best with no corruption and unfair methods. He thought Charles was not doing the right thing, so he worked hard and got him executed. Oliver Cromwell was a Member of Parliament (MP) and was against king Charles and his ways, so he worked hard and got the king executed. After that, he got offered the post of king, but he refused it, but was Lord Protector of the country. After some time, he dismissed parliament (because he thought they were getting selfish and greedy), and ruled on his own until he died of an infection on the 3rd of September 1658. Lots of people thought of Cromwell as a hero because he got the king executed for his bad ways and got the country in a really good, wealthy position. He put things right. Cromwell was a hero.â€Å" We need a person of great honesty and courage to clear the country of evil men making their riches from our poor starving and miserable countrymen. In other words, Oliver Cromwell†. The poor man’s guardian, 1831. These people were trying to show that Oliver Cromwell was perfect for the country. It is a newspaper so it would most probably be quite reliable. But you can never say because it is the ‘Poor Man’s Guardian’, and only focuses on the poor people’s views (whom Cromwell helped a lot). It does not state the views of wealthy people (whom Cromwell did not help too much). Oliver was a hero. He was brave rather than cruel, he did what he needed to and acted in god’s name when he killed lots in Drogheda. He did not mean to kill innocent peop le. He killed fewer than many are assuming. â€Å"It’s not fair to say he was like Hitler or Mussolini, ... ...t town on a Sunday’ or ‘no mending a dress on a Sunday’ (basically, no work on Sundays). No one was allowed to enjoy themselves because of these harsh rules. He did not allow people to play, even a small game of football. He banned Christmas. Just because his puritan beliefs, why should everyone else suffer? Just because he believes in it, why should he force other people to? Shouldn’t they have their own freedom? Cromwell was a villain. He just wanted others to suffer. Many people hated Cromwell, but about the same number thought of him as god. People’s opinions and impression on him were different, but personally I think he was a hero. He put some discipline into the country (there is none now), he tried to train people to be good and brave, but unfortunately, many rebelled. They did not get his policy. Many did. Oliver Cromwell, overall, I think he was a hero.

Othello and Film “O”

Despite the shift in time and place, the two texts Shakespeare’s Othello and Tim Blake Nelson’s film ‘O’ explores timeless ideas such as jealousy and illusion versus reality. These ideas transcend through time and still remain constant in modern society. To achieve universal themes represented in Othello, Tim Blake Nelson uses a variety of different techniques such as camera angles and Verdi’s Opera music to effectively achieve such themes and values in his film to suit his 21st century adolescent audiences.On the other hand, Shakespeare have originated the plot by using literacy devices such as imagery, soliloquies and asides to suit his contemporary Elizabethan audience. In Shakespeare’s Othello, the theme jealousy is evident throughout the play. The composer uses techniques such as imagery and characterisation to convey this idea effectively. The protagonist Othello was characterised as a general, a man who has high social standards, ration al, logical and a military man who is known as the â€Å"Valiant† and â€Å"more fail than black†.This has shaped a strong comparison towards the end of the play when the Moor who is perplexed and enraged by jealousy for Desdemona, calling her â€Å"Impudent Strumpet! †. Othello is a man of reason, and it is not until the proof of the handkerchief does the audience see his decline into distrust. With Iago’s understanding of human nature and their characteristics, Iago was able to turn their honesty against themselves. Othello’s mind became so corrupted by Iago that Othello got lose of his mind â€Å"Lie with her? Lie on her?.. Handkerchief! – Oh devil!† that the once calm and honourable figure was unfortunately lost to the â€Å"green eyed monster which doth mock the meat it feeds on†.Shakespeare uses imagery to describe jealousy as a monster, effectively highlighted the destructive nature of jealousy. In a different form the f ilm â€Å"O† also represents the theme of jealousy effectively. Tim Blake Nelson conveys jealousy effectively through techniques such as super imposition, a variety of non diegetic (Verdi’s opera representing tragedy at the opening scene of doves) and a range of different angled camera shots to convey his theme of jealousy.The composer utilizes the popular medium of cinema as well as the use of colloquial language, slangs and profanities to suit his contemporary adolescent audiences. Oden having similar characteristics to Othello is naive and easily trusting who fall into the deception of Hugo. The use of non diegetic sounds as well as superimposition was imposed to symbolise jealousy. Tim Blake Nelson used such technique in the â€Å"willow† scene, the lyrics â€Å"Even the sun goes down Heroes eventually die† are all forecasts of the tragic death of Desi.The sex scene when Oden looks into the mirror and saw Mike’s face looking straight back at hi m smiling â€Å"evilly† gives the audience a look into Oden’s mind of jealousy and an indication of corruption of Oden’s mind. Iago is a success model in reflecting the theme â€Å"illusion verses reality†. Shakespeare employs techniques such as soliloquies and dramatic irony to effectively present the theme to his audience. In the beginning of the play, audiences are quickly known the â€Å"devil† of the story is Iago. Deception than arises in Othello when the protagonist constantly referred Iago as â€Å"the honest Iago†.However the audience is aware that Iago is indeed not honest at all, from quotes â€Å"I am not what I am† and â€Å"In following him I follow but myself† is an indication of the double-faced Iago. Iago is seen as the most loyal friend to Othello, Iago helped Othello to â€Å"prove† the unfaithfulness of Desdemona and evidenced Othello being cuckold by Desdemona. The effective use of asides creates dra matic irony for the audiences as Othello’s naivety and trust in Iago is evident. These scenes effectively conveys the theme of illusion vs reality as Iago creates the â€Å"illusion† of being Othello’s honest friend.In comparison to â€Å"O†, Nelson also used characterisation and dramatic irony in shaping the theme illusion verses reality. However techniques differs greatly between the two text in order to suit its audiences. In â€Å"O†, Iago was being further conveyed through the character Hugo, who is a teenager boy and craves for everyone’s attention. â€Å"All my life, I always wanted to fly† is a voice over at both opening and closing of the movie indicating Hugo wanting to success and will be able to receive attention from his father and friends. Dramatic irony has been effectively used to engage audiences to reflect upon the nature of illusion versus reality.The conversation between Michael and Hugo, when Michael asked Hugo fo r advices about reputation. Hugo replied quickly â€Å"Like who gives a fuck about reputation, the only person you have to answer is yourself†, this quote is not only an indication of Hugo being a true Machiavellian villain, but it also highlights the theme of reality vs illusion. Shakespeare focused on values in integrity and reputation however to suit the 21st audiences Tim Blake Nelson have focused more on popularity. Hugo appeared to be a trustworthy friend in the film to both Oden and Michael and this is a representation of illusion verses reality.Tim Blake Nelson effectively presents this thought through the use of dramatic irony and mis en scene throughout the movie similarly to Shakespeare’s Othello. Despite the time and space, both composer explored the basic humanity by using similar techniques however it differs greatly to suit its contemporary audiences. Shakespeare’s â€Å"Othello† used literacy devices such as dramatic irony and soliloquies instead Tim Blake Nelson structured his film â€Å"O† using popular medium of cinema along with pop and opera music to create his universal themes.

Psychodynamic approach Essay

P1 – Explain the principle psychological perspectives. M1 – Assess different psychological approaches to study. Sigmund Freud developed an approach which was the first psychological approach that elucidated behaviour. Freud discovered the psychoanalysis, which is a technique for curing mental illness and also a theory which explains human behaviour. Psychoanalysis is recognised as the talking cure. Normally, Freud would inspire his patients to talk freely (on his famous couch) concerning their symptoms and to explain precisely what was on their mind. He also states ‘The iceberg which has 3 levels known as the conscious mind, preconscious and unconscious mind. Freud compared himself to an archaeologist digging away layers of the human mind, and found three discrete parts of the mind. He was the earliest philosophers to get public awareness the concept that we are not conscious of all our features all the time. He proposed that what we are conscious of is represented on our conscious mind but that most of our memories, feelings and mind he named as ‘unconscious’. We don’t have access to the contents of our unconscious, but they occasionally ‘leak out’ in dreams and slips of the tongue. Freud’s first elucidated behaviour by his iceberg analogy. He suggested that the conscious mind was like the tip of an iceberg –merely a small part being accessible to consciousness. Part of the unconscious that we can easily access he named it the preconscious. This can be used in health and social care as health carers can identify what is happening in the client’s conscious mind and identify any faults there might be such as depression and schizophrenia and possibly phobias. Sigmund Freud proposed that we have inborn drives that stimulates our conducts in the form of the mind. These are known as the ego, superego and the id. The id occurs at birth and is the base of our unconscious inclination. It works on the gratification concept to get instant pleasure, so it prevents pain and therefore it is very egocentric. The id is the origin of a supernatural known as Libido. The superego  develops throughout the age of five years and entails principles and values. It is the child’s ego and moral sense which constructs the paragon of what the child wishes to be. Our ego is developed throughout our childhood and it enables the child to learn that getting instant gratification is not always feasible and that a lot of the time pain cannot be prevented The ego operates on the actuality principle because it decides what actions are most convenient and what to avoid from the id. It also tries to balance the requirements of the id and superego with the actualit y of life so we can do what normal individuals do by using the defence mechanisms. Depending on Sigmund our defence mechanisms are used in order to manage unconscious dispute amongst ego, superego and id. These disputes might be unconscious or conscious and the defence mechanisms work in an unconscious manner to wards of any disagreeable feelings and make things better for the person. There are four key defence systems that are used by the ego. An example is displacement. Displacement is when people’s emotional state towards the actual goal cannot be expressed and where accepting faults cause concern and worry that causes moods to be interchanged on to other objects. For instance an individual blaming their parents for their performance as of them not raising them properly instead of blaming their self. Denial is another ego defence mechanism that is where someone cannot accept a specific truth. Individuals might object to believe occurrence or acknowledge emotions as of worry and concern, thus specific awareness is not dealt with. For instance, someone who is unwell might reject to believe this. Repression†¯is another well-known defence mechanism. Repression acts to keep information out of†¯conscious†¯recognition. Though, these memories don’t just vanish; they endure to impact our behaviour. For example, a person who has repressed memories of abuse suffered as a child might later have troubles making relationships. The final ego defence mechanism is regression. This is where people act out behaviours from the†¯stage of psychosexual development†¯in which they are fixated. For instance, someone fixated at an earlier developmental stage may cry or sulk as of hearing dissatisfying news upon. Behaviours related to regression can differ significantly depending  upon which stage the individual is fixated at. Someone fixated at the†¯oral stage†¯may start eating or smoking immoderately or may become verbally violent. A fixation at the†¯anal stage†¯might result in immoderate tidiness or messiness. Sigmund also developed the psychosexual stages of development. He supposed that character is chiefly started throughout the age of five years because early experiences play a great role in the development of character and endure to impact behaviour in the future. He believed that our character develop in stages in which pleasure-seeking drives of the id commence to focus on erogenous places. The driving power behind our performance was elucidated by psychosexual energy known as the libido. Through completing the stages successfully the person can develop a good character. Though, if the stages are not completed appropriately and specific matters at the stage are not sorted out. Then, it results in fixation. Fixation is where there is a continuous focus on an earlier psychosexual stage as of unsorted dispute. The person will continue to be stuck at this stage if the dispute is not resolved. There are five stages to the psychosexual that Freud suggested. The first stage is the oral stage, at this stage the child is 0-1 years of age and the chief source of libido is the mouth. Here the child will relish consuming food along with placing objects into their mouth. The essential impact at this stage is the mother because the child will link the mother and food with love. If they are neglected from food or are fed involuntarily then it may well cause matters in the future. If a child is weaning from liquid to solid foods they need to learn to be patient for food to be cooked instead of having food instantly. The second stage is the anal stage. At this stage the child is one to three years of age and the child will feel a sense of pleasure in the anus. The child will feel gratification from expelling or holding in excrement. The essential effect at this stage is being taught on how to use the toilet. The child will learn when and where they are intended to release excrement which will prevent fixation. Added to that, the child  would be capable to sway their parents by their bowel movements, because their parent’s devotion and approbation depends on whether or not they release excrement when they ask to be able to go to the toilet. Though, being too stern on the child being permitted to toilet training could possibly lead to fixation, also because the child might develop to become anal impetuous. The third stage is the phallic stage where the child is three to five years of age. The key source of libido here is the child’s penis or vagina and pleasure is obtained from masturbation. At this stage the child will encounter Electra complex and associate with their mother if they are female, whereas if the child is a male they will encounter Oedipus complex where he will associate with his father. Through being affected by this information positively, the superego is developed and they include the morals of the self-same sex parent along with association of gender and sex duties. If they do not associate with the self-same sex parent then they will become fixated at this level and this could possibly lead to homosexuality. The fourth stage is the latency period. At this period the child is six years of age. The latent period is a time of investigation in which the sexual drive is still present, but it is directed into other areas like intellectual pursuits and social interactions. They have reached puberty and the key source of gratification is playing with peers of both sexes. During this stage the child is active with playing with their peers that not much befalls in terms of sexuality. If fixation befalls here the child will not feel content with members of the incompatible sex because they grow up and will find it to build heterosexual relationships. This stage is essential in the development of social and communication skills and self-confidence. The final stage is the genital stage which arises from puberty and the key source of libido/gratification here is having sexual intercourse with others. At this stage the persons interests and feelings towards others benefit will develop and they try to create a balance among their discrete lifestyles. If fixation has arose throughout any other stage, it will become  obvious at this psychosexual stage. Though, a different concept was suggested by Erik Erikson which approved with Freud’s theory to a degree. This was Erik Erikson’s psychosocial stages of development. He thought like Freud that everyone grows in stages, however these stages endure during our life and rather than having a greater focus on the lust for indulgence we must deem our need to be tolerated also. Erikson suggested eight psychosocial stages of development. Stage one is where the child is aged from zero to one years of age and the focal point is how the infant is raised. If they are raised in the right way, then they will form trust, but if the infant isn’t raised in the right way, then the infant will begin to not trust parents/guardians and their surroundings. Stage two is where the child is aged from one to three years of age and the focal point is being permitted to freedom. If this is done appropriately the child will develop some sort of autonomy. If they are continuously criticised the child will interrogate their own aptitude. Stage three is where the child is three to six years of age and begin to interact with the everyone. If the child is persuaded to endeavour different things and develop different skills and qualities, it will enable them to develop capabilities and self-assurance. However, if the child is continuously criticised and made culpable, then it will cause low confidence. Stage four is where the child is six to twelve years of age and focuses on the knowledge of how things operate. If the child begins to accomplish practical jobs they will form some kind of hard work however, if they are being pressured on specific tasks that they cannot accomplish will cause subservient and make them feel incapable. Stage five is where the person is twelve to eighteen years of age and the main focus at this stage is developing some sort of individuality by experimentation. Through being permitted to do the experiment, the child could then possibly develop a secure identity. However, not experimenting means they do not create a secure identity and causes misperception and negative identity. Stage six is where the person is aged eighteen to forty years of age and will focus on discovering new relationships to lead to long term commitments with each other. By creating these secure and committed relationships the sense of safety and be associated to devotion leads to a sense of love. Though,  through ignoring closeness and having phobia of commitment can cause the person to isolate them-selves and this little amount of love and could cause depression. Stage seven is where the person is aged forty to sixty five and the main focus is creating a career and having a family. Through having a career and giving back to society by parenting children and participating in community services, the person receives a sense of love and care. However, not getting participating with society could possibly cause a feeling of wasting life and being unfruitful. Stage eight is the final stage and here the person is over the age f sixty five. The person’s focal point at this stage is working less actively and intensely and think about their accomplishments during the course of their life. Through, performing this successfully, the person develops the merit of understanding that enables them to look back on their life with a feeling of accomplishment. This way the person is then able to can accept passing deprived of being afraid. Though, if the person has feelings of culpability about their life or has an insufficient achievement which will cause feelings of lead to feelings of desolation and frequently depression and as a result phobia of death. A benefit of the psychodynamic approach is that it is developed in stages. These stages make it easier to examine and give back up due to the fact that the stages are simple and easy to follow and acknowledge, therefore, making it easier to gather support for. On top of this, the stages developed by Erikson have more logic than Freud’s psychosexual stages because they make sense and are easy to acknowledge. This means that it can be easily implemented in health and social care practises. For instance in the counselling and treatment centre the health and social care workers are then able to use their insight of the eight stages of Erikson’s concept to detect why the person is feeling dejected has insufficient autonomy and tried to give most appropriate remedy. Though, some issues can be discovered with the psychodynamic approach. A problem is that the approach doesn’t use scientific methodology which means that it is based on opinions. This makes it hard to depend on the results because they are not a dependable source. This insufficient facts means the  approach is can be proven false. On top of this, a lot of the backing research originates from case studies. Though, these enable us to get in detailed information about one person. They might not be the most convenient when it comes to application to other people because the results can’t be generalised to the overall populace. A well-known case study that has been implement by Freud was the case of Little Hans, which was used as assistance for his psychodynamic approach. Little Hans had a fear of horses because he thought that they would hurt him or cause chaos. Little Han’s dad after being consulted by Freud, interpreted his fear through saying that the horses looked like his dad and that the phobia of being bitten signifies the fact that Little Hans was encountering the Oedipus complex and had a phobia of being castrated by his dad as of his feelings about his mum Little Han’s father and played a role his analyst and interpreted his sexual desires and associated these back to the Oedipus complex. Though, there are numerous factors to the Little Han’s case study that have been neglected. For instance, Little Han’s was more petrified of his mum because she threatened to cut off his penis because he was persistently fiddling with it. Also, after Freud spent some time with Little Han’s his parents split up. This means that Little Han’s phobia might be as of the reason that his parents ended their marriage and not be as of Oedipus complex. On top of this, his mum was also spiteful to her baby daughter, therefore it can possibly be that the ‘row’ he was scared of was the crying of his baby sister. Additionally, Freud analyse Little Han’s fear him-self. It was his dad who used Freud’s instructions in order to cure Little Han’s phobia. This means that, as his dad is not an expert analyst, he didn’t get the ideal remedy and the interpretations made might have possible been wrong, and so leading to inadequate remedies . This case study indicates that there are numerous different factors that Freud didn’t deem which could have been the motive of Little Han’s’ phobia. His phobia might have been better elucidated through operant conditioning. Little Han’s had witnessed a falling horse before, therefore, it might be that he related his fear at that instant with the falling horse and therefore develop the phobia.   However, Freud was capable to gather an adequate amount of data about Little Han’s which helped him in the explanation of his fear. However, his case studies are subject to partiality as most of his case studies focused on middle-class Victorian female, however some of his cases focused on males. This indicates that his results are sex bias and might not be relevant to the opposite sex. Also, his explanation are opinion based which means that they might vary to another psychoanalyst’s explanation. This could possible lead to issues to the welfare of the person who will not get remedies as of dissimilar information they are getting. Another problem with the psychodynamic approach is that the therapies people get entails time and dedication. This means that the client needs to be dedicated in the remedy in order for them to recover. Another therapy like medicine might possibly be quicker, however psychoanalysis has a more long term effect on the person. Where remedies can lead to deterioration, psychoanalysis will alter the client’s perception and lead to long term modifications. This is beneficial for the patient because at the therapy and counselling centre, they will be aware that the dedication and time will be useful, also will identify long term modification after some time.